Trade show Inspiration: Snow & Graham

Welcome to Trade Show Inspiration, where you can share in my love for marketing, design + trade show spaces. I hope you become inspired to take your booth space up a notch!

It’s always good to create your booth design as an extension of your personal brand! Which is why I wanted to share this inviting “shop” by Snow & Graham (S&G) at the Javits Center for the New York International Gift Fair.
Here’s a few words from S&G about their booth:
-I focused on what inspired the S&G designs; putting up color chips, photos and initial sketches of the new and featured patterns.
-I always try to embrace our booth design as an opportunity to share a new perspective on S&G designs and products.
-I wanted to have our booth inspire customers.
-We used the S&G “family” as our silhouette models.
– The green walls were inspired by our new Daisy wrapping paper.


I personally like the fresh shock of color and large paper daisy’s to signal a welcome reminder that spring was not so far off!
Special thanks to Snow & Graham for our latest trade show inspiration!
Sources + Photo Credits: Snow and Graham