Trade Show Handouts That Work (& are FUN too!)
Welcome to Trade Show Inspiration, where you can share in my love for marketing, design + trade show spaces. I hope you become inspired to take your booth space up a notch!
Did you ever do Mad-Libs as a child? My brother and I would create some pretty hilarious ones – probably not the most appropriate, but of course we weren’t sharing them with the parents!
So when I came across these uh-maaazing trade show printed handouts with a Mad-Libs style information card…I had to share!
Pure Photography by Lindsey made these accordion fold booklets with a metallic green belly band (to match her branding), sealed with one of her letterpress business cards –you can peel the business card right off and keep!
To match the booklets, she used a Mad-Libs style information card for brides at the expo (an idea she saw from a clients’ wedding RSVP Card).
Brides-to-be could be as creative or as normal as they wanted with filling in the blanks. Not only did this give Pure the opportunity to collect the necessary information, it also gave the prospective client an opportunity to really communicate their personality and have some fun.
Here’s a before and after picture of the wedding RSVP Card – my face still hurts from laughing at peoples creativity!
Gearing up for your next trade show, event or expo? Try doing these fun, inexpensive trade show handouts that work!
Photos: Pure Photography
